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CHANNEL MARKETING MANAGER
About Corticon
Corticon Technologies is a provider of Business Rules Management
Systems, which help companies model their repeatable decisions,
and to automate those decisions within enterprise systems to assure
consistent and optimal results. Consistently recognized as a leading
rules vendor by industry analysts and thought leaders, Corticon's
products are in use today at many of the world's largest banks,
insurance carriers, media companies, telecom providers and government
organizations. Corticon is a privately held company headquartered
in Redwood City, CA, with worldwide distribution through an extensive
partner network.
Position Summary
Position Summary The channel marketing manager will be responsible
for developing and executing marketing programs that directly
support the company's channel-driven revenue goals. This individual
will work with Corticon's channel sales team and our partners
to develop joint messaging and collateral, coordinate partner
field enablement activities and tools, and manage cooperative
marketing programs that generate demand for Corticon-powered products.
The position reports to the Senior Director of Product and Field
Marketing.
Specific Responsibilities
Create and manage channel marketing program infrastructure.
Web portals
Training and Certification
Lead management program, in conjunction with inside sales
team
Marketing Calendar
Coordinate the development and dissemination of marketing
materials, with Corticon product marketing and partners' marketing
organizations
Joint value proposition and key messages
Joint Collateral
Targeted Demos
Manage partner co-marketing plans and programs.
Set quarterly
co-marketing goals.
Manage the execution of joint marketing campaigns'
Provide ongoing support for partner marketing efforts.
Communicate with sales counterparts on demand gen needs, priorities,
and results. Coordinate Partner Field Enablement activities.
Work closely with product marketing to ensure effective delivery
of sales tools and training to the internal and partner field
organizations.
Coordinate Certification program.
Required Experience & Qualifications
Requirements 4-6 years experience in high-tech marketing programs.
History of marketing with and through a channel.
Experience with complex enterprise business partnerships
Demonstrated experience in marketing strategy, demand gen and
marketing communications.
Excellent writing skills, especially with respect to campaign
communications.
Creative, out of the box thinker.
Good attention to detail, execution, and follow-through.
Excellent program management skills.
Strong understanding of enterprise software market.
Self starter, comfortable working in a fast paced software company.
BA required, MBA degree a plus
Company Culture and Benefits
Flexible work hours with ability to telecommute for appropriate
responsibilities
Medical, dental and vision benefits fully covered for employee
(very small contribution by employee for dependents) "
401k plan
If you are interested in this position, please contact HR@corticon.com
Recruiters with inquiries or interested candidates can send an
email to HR@corticon.com
Go
back to view Corticon Careers, click here.
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